Empowering Store Associates With Mobile Technology

Urban Outfitters is empowering store associates with tablet technology in all of its Urban Outfitters, Free People and Anthropologie stores. Through the implementation of the Starmount Engage platform, the franchise can better serve shoppers with an in-store experience that is equally interactive and efficient.

“Our customers have come to expect a differentiated shopping experience, and the cross-channel mobile tools Urban Outfitters is deploying will help bring the interactivity, speed and convenience of the online experience to our brick-and-mortar stores,” said John Devine, Executive Director of Information Technology for Urban Outfitters, in a company announcement. “With Starmount’s mobile POS solution, our sales associates are freed from behind the cash wrap to interact with customers at the point-of-interest, enhancing customer service.”

Retail Touch Points is reporting on the impact of mobile technology on retail industry. Read full article here